— Project name:

Vodafone Care

— Role:

UX Designer

— Date:

May 2022

For Vodafone Care, a device insurance company, I was in charge of improving their online experience to address existing pain points and increase conversion rate. Along with product managers and other stakeholders, I put designs methods iteratively: data analysis, workshops, information architecture design, prototyping and user testing. We developed a website that excels on transparency, flexibility and speed, areas of huge concern for customers